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As the world economy, science and technology, the rapid development of the society, varieties, specifications of stainless steel kitchenware products increasingly wide. Stainless steel kitchenware products in cookware products belong to the upscale product, has the advantages of noble, beautiful, durable, can meet the demands of modern aesthetic and eating habits, it is not only the function of traditional cooking, more become the ascending master grade, home decoration class performance. The continuous expansion of the market as the global cooker, stainless steel kitchenware products in Europe and the United States and other developed countries demand is also increasing. Although its itself belongs to the family essential consumer goods, but due to the fast update product style appearance, as well as the high and new technology application step by step in the production of the product, product intelligence, personalized, functional diversification growing characteristics, renewal cycle is shortened, the product has characteristics of fast moving consumer goods in a foreign country at present.

On a global scale, various areas affected by the factors such as economic development, living habits, stainless steel kitchen utensils and appliances market and each has its characteristics. Stainless steel kitchen utensils and appliances in Europe and North America, for example, has a long history of industrial development, market development is relatively mature, many consumers and market scale is larger and growing steadily year by year, in 2010 accounted for about 40% of the global market share and 40% respectively; Asia market scale growth mainly relies on the strong demand in emerging markets such as Japan and the Middle East drive, 2010, accounts for about 26% of the world market.

With the rising of labor costs in developed countries, makes a major adjustment on the global stainless steel kitchen utensils and appliances industry, its production manufacturing gradually shifting from developed countries to developing countries. As an emerging developing countries, our country rely on labor and manufacturing capacity advantage, attracting international famous stainless steel kitchen utensils and appliances enterprises invest in China. The existing more than 600 stainless steel kitchen utensils and appliances manufacturing enterprises, 53% concentrated in guangdong, 21% in zhejiang, 13% in shandong, China has become the main production base of stainless steel kitchenware products worldwide, more than 90% products are exported to overseas markets.

According to Chinese customs information center "stainless steel table, kitchen or other home appliances and its parts" item data statistics, China's export amount of stainless steel kitchen utensils and appliances in addition to a slight drop in 2008 and 2008, affected by the financial crisis, the rest of the year to maintain steady growth. Exports totaled $2010 in 1.841 billion, a 30.66% rise in 2009.

According to Chinese customs information center "other spoon, fork, spoon and similar kitchen or table utensils" item data statistics, in 2010 as the financial crisis gradually eliminate, tableware export amount has exceeded record levels, to $1.402 billion, up 26.87% on 2009.

According to Chinese customs, according to data from the information center of miscellaneous pieces of stainless steel kitchenware products exports are classified as "stainless steel table, kitchen or other home appliances and its parts" item statistics, accounts for about 10% of the total export of stainless steel kitchen utensils and appliances, exports reached $2010 in 184 million.


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